http://loosesuits.com/notes/ LooseSuits Thread: Are Facebook Ads Going to Zero? Lookery Lowers Its Guarantee to 7.5-Cent CPMs en Fri, 21 Nov 2008 18:26:40 +0000 http://loosesuits.com/marketing/notes/15662/p/1/#response-119274 Tue, 22 Jul 2008 22:34:02 Scrivs 119274 <p>This doesn't surprise me at all and is a big problem for Facebook. At least Myspace was aware from the beginning what to do to gain revenue and wasn't ashame to just plaster the ads on there. Facebook, while I have respect for what they do, tried to keep it too clean and give targetted ads that just don't pull any weight.</p> <p>With so many pageviews, an advertiser can see their campaign for the month gone in a couple of hours so who would be willing to pay a premium on the CPM rates? </p>